Analysis of Past Student Work

Ice-Cream
This music video is from the pop genre. i know this because of the lively music and the bright colours used within the typography.
the candidate has used lots of camera shots which have also been edited to work with the music. This work really well for a music video as it quick which will make the target audience stay interested as they see various things.
i can see that the candidate has used stop motion with in their video which is very creative.
They have also used typography to amplify some of the key words from the song.
I think overall the video should get a level 3. i think if they wanted to achieve a higher level they could have been less repetitive

Its a Monster
The mise en scene used in the candidates work is very creative as it uses conventions of the rock genre through the props and costume. One of the costumes of the artist is a red monster suit which creates comedy within the music video. This connotes that the candidate has clearly thought about their artist’s star persona and his costume. The main artist is portrayed as a rock star I denote this from his dress code such as the skinny jeans and the red jacket and a his outgoing punk hair style which instantly give the sense of the type of Music genre the music video is. The props used in the mise en scene that the candidate has used within the video are the instruments. Instruments like an electric guitar and a drum kit are very conventional for a rock genre as well as having a band rather than a solo artist.

The candidate has used the lighting effectively as there are various shots done in the dark however the candidate has used the lighting to their advantage so the audience can actually see.

The candidate decided to sync the cutting of the vegetable with the beat of the music as well as having the red monster doing it made it more interesting to look at and gave it some humor.

Green screen has been used in two part of the video which gave it that sense of parody. The movement of the artist’s mouth has been slowed down using special effect and a one point the movement of him going up the stairs was speeded up which was a good effect to use. This type of music video is s performance combined with a narrative.

The cinematography used included a range of shot type such as extreme close up, close up mid shots and long shots. Also the candidate has used some low angles in the video connoting he is dominant. Low angle are usually used on artists in a music video to give them that high status of being in power.
On the whole I would give this music video a level 4 as it is very creative, well planned; as the audience I was able to understand and follow the narrative. The video also has the repeatability aspect to it as it is quiet funny the genre may be glam rock and I think it was an excellent music video as overall it was creative and original.